Trailer Analysis 2 - Shutter Island

The trailer is effective immediately, as it shows the setting the film takes place within, in long establishing shots. Following this, the narrative is clear - the detective has gone missing at the prison shown in the original scenes.
Throughout the whole of the trailer, the only title screens are to show the names 'Leonardo DiCaprio' and 'Martin Scorsese' - this fits in with Richard Dyer's star theory, as one of the major points the trailers is attempting to show to the audience is the name of an actor with a wide appeal. DiCaprio, an actor acclaimed for his performances in Titanic and the Gangs of New York is one that has a large female following due to his desireable appearance. It is likely that the producer of this trailer has used his name in order to attract an audience that may not have normally been attracted to the Thriller genre, one that aims for a more masculine demographic. Scorsese on the other hand, is a critically acclaimed director with films such as Raging Bull, Taxi Driver, Goodfellas, Gangs of New York and the Departed to name but a few. His massive catalogue of incredibly popular films has seen him gather an incredible following, as such - Star Theory comes into play, as his name is displayed so that people reading 'Scorsese' have the connotation of an instant classic.
As expected with any trailer, there is a wide variety of different shots. Narrative points, displayed through the speech between detectives/guards/inmates are displayed through longer shots. The thriller genre however, normally has the conventions of short quick cuts, to develop a fast pace and give the film an eerie feel. This is done in the trailer for Shutter Island, with the shocking and 'scary' shots displayed through the use of quick cuts.